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Learn To Sew: The Easy Way

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1. Pick The Fabric


Choose between two prints and a solid in the softest, most beautifully draping crepe de chine.
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2. Choose Your Size


Personalize the dress by choosing the pre-made sewing patterns in your size.
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3. Make the Dress!


Use the dress patterns and tools provided in the box to sew your perfect A-line dress!

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Shop the learn to sew box

The 11:11 Jacket


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EXPLORE The 11:11 Jacket
Shop the 11:11 Jacket


"Great design is a multi-layered relationship between human life and its environment ”

- Naoto Fukasawa

 The Tango Jacket


​A high-low jacket offering the perfect mix of femininity and function.
A classic silhouette with a twist. A set of unique diagonal tucks on the back create beautiful cascading layered pleats. 
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"Perfection is achieved not when there is nothing more to add, but when there is nothing left to take away ”

- Antoine de Saint-Exupery

The Alex Cardigan


​​  Linear, clean and flattering, the Alex Cardigan offers a classic tailored look without jeopardizing comfort. A combination of textured fabric and sweater knit creates the perfect balance of everyday function and versatility.

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Explore The Alex Cardigan
shop The ALEX CARDIGAN


"To design is much more than simply to assemble, to order, or even to edit: it is to add value and meaning, to illuminate, to simplify, to clarify, to modify, to dignify, to dramatize, to persuade, and perhaps even to amuse. To design is to transform prose into poetry.”

- Paul Rand


The Sweater Blouse

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A Unique Take On Texture


From work  to play, this navy blue sweater yoke blouse is a unique mix of chiffon and sweater knit, merging two of the most comfortable fabrics to bring you the best of both worlds: An everyday work-to-play blouse that adjusts to any style and season.
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The Blog 

Weekly sewing tutorials, fashion tips, captivating design, and all the inspiring people and things we love.
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The Products

Discover the latest from Doina Alexei including the Learn To Sew Box, Tango Jacket and 11:11 Convertible Jacket. 
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The Brand

Based on the love for function and beauty, Doina Alexei explores the merging of fashion and product design. 

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The 11:11 Jacket
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