Yes, the title is a tad bit deceiving but now that we got you here, we'd like to let you know that braids and twists are not just for beautiful hairstyles- they work just as well on fabric. We know because we've tried it!
Today we're looking back on some of our most unique design elements from past collections which include clever fabric braiding and unique twists. Our story starts way back when, in Spring/Summer 2015, when the idea of asymmetric fabric twists came to life in our design aesthetic. The reality is that in the fashion industry, every design idea has already been explored, but it is how you choose to use these already explored ideas in your own way that sets you apart from the rest (yes, it sounds a little cliche, but trust us..). There's no denying that details of braids and twists have been used in clothing before. However, they always seem either too small to be of any importance or too large and complex to constitute a wearable everyday item. We found the balance between the two by incorporating wearable braids and twist design elements into classic styles. It is about making the braided or twisted fabric just the right size and positioning it in all the right areas of the garment. It is this design balancing act that makes a style just as much unique as it is wearable. Now that we've boasted a little *blush*, check out some of our favorites from past seasons.
The twist that started it all... from our S/S 15 collection.
The wavy, soft twist. S/S 15
The spinny (no, that is not an official word) twist. S/S 16
The "looks kinda like a bow" twist. S/S 16
The striking braid strap. S/S 16
The daring braid. S/S 16
Looking for more unique stuff? Check out our 11:11 Jacket, the magical jacket that transforms into a bag!